5.5 Caliber E: Potential end and start value

In this section, you will define the initial value of your creation based on the final value resulting from the potential market of your creation. Refer to the reference example “The CreaCORN is the driving force of the Unicorn Plan. This Plan aims to contribute...

5.4 Caliber D: Model and market shares

In this section, you will have the opportunity to define the operational economic model of your creation. You will indicate the required inputs, investments, and the strategy chosen to scale your sales until the chosen target date, with the aim to enhance the value of...

5.3 Caliber C: Market trends

In this section, you will quantify and qualify the market trends related to your creation. This will help you define your potential market. Refer to the reference example “Times are changing at an accelerated pace. The report of the Grantham Research Institute...

5.2 Caliber B: Compared advantages

In this section, you will conduct a thorough comparison of your creation with other products or services currently available on the market. This analysis will be instrumental in assessing your potential for growth and expansion, providing valuable insights for both...

5.1 Caliber A: Inputs and Achievements

This chapter is not mandatory. However, if you need funding, it is strongly recommended to at least start it to showcase the value of your creation. In any case, don’t get stuck, as you can complete your CreaBOOK with a later version. Caliber A lists the various...