• Annexes: documents referred to in the footnotes of the CreaMAKER.
  • Authentic: product or service whose origin is proven.
  • Conformity: examination by an expert accredited by the World creators Society (WcS) who certifies that a CreaBOOK meets the formal requirements of the Creafree Standard.
  • CreaBOOK: book in which the rights holder describes, proves and claims the authorship of creative work according to the Creafree Standard.
  • CreaCORN: map designed to measure the progress made by a startup on the unicorn road.
  • CreaGUARD: actor of the CreaFREE Ecosystem who defends true authorship.
  • CreaPAX: procedure followed to reach a good faith amicable settlement.
  • CreaPOLE: city or valley selected to administer the intellectual property of a global creative sector.
  • CreaSAFE: non-disclosure agreement based on the encrypted annexes of a CreaBOOK.
  • Creation: original work resulting from research & development of one or several authors.
  • Creator: human being who produces a creation.
  • Design: aesthetics of objects and services in connection with their function.
  • Expansion: fifth phase of innovation in which the startup reaches its full market.
  • Incubation: second phase of innovation in which the creator(s) of the startup form a team of founders to develop the tools needed to bring the innovation to market.
  • Ideation: first phase of innovation during which the creator(s) of the startup designs the concept of its initial innovation.
  • Innovation: creative work introduced on the market.
  • Intellectual property: creative work proper to one or more creators.
  • LOI: non-binding letter of intent.
  • MOU: memorandum of understanding.
  • NFT: Non-Fungible Token that materializes the ownership of a CreaBOOK.
  • Originality: exam conducted by a panel of global experts to certify the originality of a creation according to the requirements of the CreaFREE Standard.
  • ROI multiplier: mathematical formula used to calculate the value of a startup-share according to the degree of development of its past, present and future return on investment (ROI).
  • Progress: creative work that improves the quality of life, without compromising the integrity of the environment.
  • Responsible authority Marking (RaM): sign defined and attributed by WcS to certify that a product complies with the requirements and specifications of a CreaBOOK.
  • Research & development (R&D): activity aimed at producing one or more creations.
  • Seeding: third phase of innovation in which the startup demonstrates the technical and commercial feasibility of its ecosystem.
  • Scaling: fourth phase of innovation in which the startup extends its activities to global markets.
  • Standard: private norm created to regulate the metrology, the development process or the characteristics of the production of goods or services.
  • Startup: enterprise which starts an activity based on a disruptive innovation.
  • Value: examination carried out by an accredited expert to certify the economic valuation of a creation as meeting the requirements of the CreaFREE Standard.
  • WcS: World creators Society